Archive for the ‘marketing’ Category

While Seth Godin rarely makes television appearances to promote books, Linchpin has an important message that needs to be shared. The Daily Show audience is teeming with potential Linchpins. They need to hear what Seth has to say.

Dan Smith Will Teach You Guitar: Legendary New Yorker Dan Smith shares his thoughts on marketing, his personal brand, and being authentic.

When we use the “duct tape” metaphor, we aren’t saying what we mean, and we’re cheapening a valuable talent.

Changing tactics is the secret to reinvigorating your job search strategy.

CBS to run a magazine ad on TV this fall (not really, but their real idea is just as lame.)


About Mark Webster

Mark WebsterI'm a designer and marketer who has spent my career helping brands & organizations get the biggest bang for their marketing buck. I believe that with a creative approach, anyone can do big things on small budgets.

Read Why I Write Websterism

Projects

ChangeSides.com
Life and work advice from authors, bloggers and entrepreneurs.

WingDipper
A specially designed cup for dipping buffalo wings into dressing.

Apt5B.com
A portfolio of some of my design work.

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