Archive for the ‘marketing’ Category

Changing tactics is the secret to reinvigorating your job search strategy.

CBS to run a magazine ad on TV this fall (not really, but their real idea is just as lame.)

The relationships consumers have with brands can be intensely emotional. Marketers are wise to respect that.

Having measurable personal influence can be leveraged in two ways to make people more valuable.

When people are considered brands, their value will be measured by their level of personal social influence.


About Mark Webster

Mark WebsterI'm a designer and marketer who has spent my career helping brands & organizations get the biggest bang for their marketing buck. I believe that with a creative approach, anyone can do big things on small budgets.

Read Why I Write Websterism

Work

Kickstart Concepts
The interactive design and development agency I founded in New York City.

WingDipper
A specially designed cup for dipping buffalo wings into dressing.

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